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Proof of Success

Marketplaces
Media & Personalization
IFEMA Case Cover

IFEMA boosted multi-channel and multi-device sales with a programmatic campaign

Energy & Utilities
Measurement & Insight
x2
Attention & Engagement

The 2X Factor: How Being First Transformed Iberdrola’s CTV Game

CPG
Media & Personalization
+56%
Conversions

Uncommon Goods gets ahead of the competition

Marketplaces
Tech & AI
-21%
CPL
SCALE CASE COVER

Scale gets ahead of the competition

SaaS
Tech & AI
+88%
Leads

Employment Hero Achieves Dual Success

Healthcare
Measurement & Insight
13 
New advertisers

A Healthcare Company needed to adapt by utilizing its first-party data to compete in a competitive market

Education
Media & Personalization
+306%
Investments

EAE Business School Madrid Boosts Conversions by 384% with Ad Automation

Retail
Measurement & Insight

Elevating Digital Measurement for a Global Apparel and Footwear Brand

Travel
Media & Personalization
+91%
Sales from no-brand keywords

RIU Hotels & Resorts gets ahead of the competition and increases sales by 91% with personalization

Retail
Tech & AI
-10%
Cost per Acquisition

Autotorino and the Marketing Mix Model to meet market challenges

CPG
Media & Personalization
+55%
Conversions

L’Oreal Group Spain drives 55% incremental conversions with broad match in all its brands

Marketplaces
Media & Personalization
11,000
AI Generated Optimized Landing Pages

AI Scales Ventis’ SEO Revenue by 10% in 3 Languages

Finance
Tech & AI
+208%
CB Conversion Rate

Santander’s Triumph with Custom Bidding in DV360

Insurance
Tech & AI
+30%
time-to-market

MAPFRE’s MACH-Powered Digital Transformation: A Case Study in Innovation

Retail
Media & Personalization
+36%
Sales

LuisaViaRoma increased revenue with an AI model that predicts high-value customers

Insurance
Media & Personalization
+17%
In Sales
Mapfre Case Cover

MAPFRE increased sales by 17% with business data incorporated media strategy

Insurance
Tech & AI
+8.3%
Installations

Verisure’s Success Story with AI-Powered Advertising

Travel
Media & Personalization
-49%
Cost per qualified contact

Viajes El Corte Inglés Boosts Digital Sales by 40% Through Mobile Integration

Retail
Tech & AI
+45%
New Customer Acquisition

Carrefour gained 45% more new customers thanks to a bespoke ML model that predicts high-value customers

Marketplaces
Tech & AI
+6%
ROAS
Jobrapido Case Cover

Jobrapido pLTV Bidding

Education
Tech & AI
-47%
CPA

Breakthrough results: 20% more qualified leads for Universidad Europea

Marketplaces
Tech & AI
+23%
LTV revenue

Bark established a B2B predictive model for tROAS bidding, aimed at encouraging high-value service provider enrollments

Healthcare
Measurement & Insight

Savia adopts a Data-Centric strategy with Google Cloud Platform

Retail
Tech & AI
Kave Home Case Cover

How Kave Home scaled its business internationally in the cloud

Insurance
Tech & AI

MAPFRE Brazil achieves 39% growth in potential clients by using Performance Max campaigns

Insurance
Tech & AI

MAPFRE improved its data strategy with Dataflow and GKE

Retail
Tech & AI
tradeinn case cover

How Tradeinn migrated its virtual machines to Kubernetes

Travel
Media & Personalization
2x
Sales Volume

Premium Ads for Premium Customers: How RIU Hotels Doubled Its Sales

Retail
Media & Personalization
+10%
add to cart rate (logged in users)
Bershka Case Cover

Bershka improves personalized recommendations to encourage sales

Nonprofit
Measurement & Insight
+47%
Higher Revenue

UNICEF optimized its donation campaigns through User Experience testing

Travel
Measurement & Insight
+34%
Revenue on variant vs. control

Azamara uses on-site testing to optimize safety messaging

Travel
Media & Personalization
+14%
Revenue
Iberostar Case Cover

Iberostar improves through personalization

CPG
Media & Personalization
+98%
Engagement

L’Oréal improves engagement and web signups through personalization

Insurance
Measurement & Insight
-23%
CPL

How Verti Spain managed to optimize its conversion ratios with automated bidding in real time

CPG
Media & Personalization

Pescanova managed to reach its target audience and improve its engagement

CPG
Measurement & Insight

How Kiehl’s and Google measured the impact that digital media has on traffic and sales in physical stores

Retail
Measurement & Insight
+6%
Revenue YoY
fitnessdigital case cover

fitnessdigital yields greater profit due to Search Ads 360