AI Reshapes Marketing:
CMOs Choose Unity Over Chaos
How Leading CMOs Navigate Multi-Channel Complexity in the AI Era
Multiple channels. Multiple agencies. Rising costs. Sound familiar? Beyond Traditional AI: Agentic AI doesn’t just analyze—it acts. It autonomously orchestrates your creative and media execution across all channels.
What 269 US CMOs Revealed: Our 2025 survey conducted by Forrester Consulting uncovered how leading executives are:
- Cutting through multi-channel complexity
- Scaling AI beyond pilot programs
- Driving commercial returns with unified platforms
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Making Science-commissioned survey conducted by
