{"id":13404,"date":"2021-10-01T22:11:34","date_gmt":"2021-10-01T20:11:34","guid":{"rendered":"https:\/\/www.makingscience.com\/?p=13404"},"modified":"2021-10-01T22:11:34","modified_gmt":"2021-10-01T20:11:34","slug":"meet-making-science-in-new-york-city-at-programmatic-i-o-2021","status":"publish","type":"post","link":"https:\/\/www.makingscience.com\/us\/blog\/meet-making-science-in-new-york-city-at-programmatic-i-o-2021\/","title":{"rendered":"Meet Making Science in New York City at Programmatic I\/O 2021"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Close your eyes and think back to the last time you went to a TRADE SHOW.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How long ago was it? Who did you meet? What goodies did you pick up? How many business cards did you bring home with you?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The last 18 months have been anything but normal &#8211; but with vaccinations on the rise, and flights opening up globally, we are excited to get back on the road. We\u2019re kicking it all off with sponsorship at <\/span><a href=\"https:\/\/www.adexchanger.com\/go\/programmatic-i-o-2021\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">AdExchanger\u2019s Programmatic I\/O 2021<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re also attending, you\u2019ll experience some of these benefits:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">John Salisbury\u2019s (Tech Solutions &amp; Products Director) keynote speech: <\/span><b>Ultra-optimized programmatic: the next step for your tech stack<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Meeting key Making Science team members<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Excellent IN-PERSON networking opportunities<\/span><\/li>\n<\/ul>\n<h1><span style=\"font-weight: 400;\">Keynote Speech<\/span><\/h1>\n<p><span style=\"font-weight: 400;\">Our Global SVP of Products, John Salisbury will tell us all about how artificial intelligence and automation tools are powering innovative testing and continuous improvement methodologies among cutting-edge marketers. Learn from the best about how this ultra-optimized programmatic approach can drive parallel improvements in ad campaigns and online journeys.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Join us on Tuesday, October 26th at 11:20am Eastern to learn more.<\/span><\/p>\n<h1><span style=\"font-weight: 400;\">Making Science Booth<\/span><\/h1>\n<p><span style=\"font-weight: 400;\">Will you be at Programmatic I\/O, too? Stop by the 6th floor and say hello at booth #217. You can meet the following members of our team:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Global CEO, Jose Antonio Mart\u00ednez Aguilar<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">US Managing Director, Nicolas Visiers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">US VP Customer Success, Nicola Clark<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tech Solutions &amp; Products Director, John Salisbury<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marketing Specialist, Cass Grimm<\/span><\/li>\n<\/ul>\n<h1><span style=\"font-weight: 400;\">Networking Opportunities<\/span><\/h1>\n<p><span style=\"font-weight: 400;\">Networking abounds at breakfasts, cocktail hours, and a wide array of speaking topics, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improving Diversity &amp; Inclusion in Programmatic Advertising (by Jellyfish)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A Fireside Chat with NBCUniversal<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Happy hour at the end of each day ?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Plus, join us at the gala on Monday night, where winners of the AdExchanger awards will be presented. Founded in 2008, AdExchanger is an integrated media and events company devoted to the digital advertising and marketing space. Making Science has applied for the following awards:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Best Data Technology &#8211; GAUSS Smart Advertising<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Best Overall Use Of Programmatic In A Marketing Campaign<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you will be attending, or even if you are just in the NYC area, <\/span><a href=\"https:\/\/www.makingscience.com\/contact\/\"><span style=\"font-weight: 400;\">fill our contact form<\/span><\/a><span style=\"font-weight: 400;\"> and we\u2019ll be in touch &#8211; we\u2019d love to see you!<\/span><\/p>\n<p><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/shell.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n\tregion: \"na1\",\n\tportalId: \"2580875\",\n\tformId: \"98fd6dce-1478-4b0b-8e00-7d63a76a23a9\"\n});\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Close your eyes and think back to the last time you went to a TRADE SHOW. How long ago was it? Who did you meet? What goodies did you pick up? How many business cards did you bring home with you? The last 18 months have been anything but normal &#8211; but with vaccinations on [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":14655,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[166],"tags":[],"class_list":["post-13404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/posts\/13404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/comments?post=13404"}],"version-history":[{"count":0,"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/posts\/13404\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/media\/14655"}],"wp:attachment":[{"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/media?parent=13404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/categories?post=13404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.makingscience.com\/us\/wp-json\/wp\/v2\/tags?post=13404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}